Are you trying to launch your website, app, marketing materials or product overseas and need a place to keep the...
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Tag: Market Research
By Anastasia Dimitriadou
By Anastasia Dimitriadou
Simplified vs Traditional Chinese – what’s best for your translation needs?
Most people in today’s time and age recognize the prominence of the Chinese language in the realm of business and...
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By Anastasia Dimitriadou
Video Game Voice Over: Turning Up the Volume
Remember Tetris? Did you know it’s been around 40 years since the game was initially released? This gaming classic and...
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By Anastasia Dimitriadou
8 Mind-Blowing Spanish Words That Defy English Translation
Translation is often complicated and far from straightforward, oftentimes due to the large number of expressions used by native speakers...
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By Anastasia Dimitriadou
What is Game Localization Testing in its 3 Most Basic Levels?
Skipping game localization testing is like launching a rocket without checking the fuel – it might get off the ground,...
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By Anastasia Dimitriadou
Adventures in the vast and wide world of Chinese dialects
There are a bazillion of Chinese dialectal varieties (or 方言 – fāng yán) spoken in mainland China and beyond. And...
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By Anastasia Dimitriadou
Game Translation & Localization – What’s the Difference?
To translate or localize your game? That is the question. Although game translation and localization may seem similar at first...
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By Anastasia Dimitriadou
The Game Localization Process & 22 Tips to Make it Easier
Localizing your game to match your global players’ cultural, linguistic and regional expectations is a surefire way for you to...
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By Anastasia Dimitriadou
Game Translation and Localization – A Definitive Guide
Embarking on your game localization journey soon and want to know your way around the territory? You’re at the right...
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By Anastasia Dimitriadou
Languages
Marketing Translation
Multilingual
Official Translations
Pangea
SEO
Translation
Translators
Top 4 Hardest Languages to Translate Between Any Pair
Are you at the tender stage of translating your content and expanding your global reach, but struggle to find quality...
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By Anastasia Dimitriadou
Learning Languages with Gaming and The Implications for Game Creators
To play or not to play? That’s the big question that has been pondered for at least a couple of...
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By Anastasia Dimitriadou
Languages
Marketing Translation
Multilingual
Official Translations
Pangea
SEO
Translation
Translation Technology
Translators
6 Benefits of Hiring Native Speaker Translators
If there’s one thing that translation agencies frequently highlight, then that’s definitely their access to native-speaking translators of the target...
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By Anastasia Dimitriadou
Languages
Marketing Translation
Multilingual
Pangea
SEO
Translation
Translation Technology
Translators
How to Localize your Ad Campaign – A Step-by-step Guide
We’re exposed to ads so regularly it’s impossible to keep count anymore. In fact, marketing experts reveal that the average...
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By Anastasia Dimitriadou
Languages
Marketing Translation
Multilingual
Pangea
SEO
Translation
Translation Technology
Translators
Why You Should Invest in Marketing Localization in 2023
Marketers are investing in marketing localization more than ever before, and this global trend isn’t going away anytime soon. This...
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By Dana Ungureanu
Is SEO a Creativity Killer? The Toils and Tribulations of Searchability and Readership
How can you marry creativity and SEO? Where does the rigidity of SEO end? Can they coexist in a single...
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By Dana Ungureanu
10 Reasons Why You Need to Localize
Your website is your “face” across borders, the first point of contact between your clients and your brand. In addition...
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By Dana Ungureanu
Marketing Transcreation Starts Where Translation and Copywriting Meet
At the confluence of two worlds – translation and copywriting – transcreation plays a pivotal role in marketing. When launching...
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